This Salem Home Store Is Like West Elm for Witches

Erica Feldmann is the Head Witch In Charge at the coolest with shop in Salem.

It's busy season in Salem, Massachusetts, and Erica Feldman has a lot of spell kit orders to fill. Erica is the HWIC—Head Witch in Charge, of course—at HausWitch, a home and lifestyle store that has become a bucket list spot for Salem-goers since its opening in 2015. At her store, you'll find all sorts of enchanting gifts, like candles, crystals, wall art, pillows, blankets, and, of course, magical cleaning products and spell kits.

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If you're wondering, no, you do not have to be a witch to shop at the store or even use a spell kit. "I believe in the power of energy and being able to harness it to set intentions and, you know, change your life," Erica explains. "My personal favorite would be a manifesting spell, because it helps you get clarity around what you want to bring into your life and it helps you do that," she says. Erica's line of spell kits help you manifest positive energy into your home—or help you find a home in the first place, if that's your intention.

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This year alone Erica will sell hundreds of spell kits, with customers traveling around the world to visit the store—just recently someone traveled all the way from Dubai to get a glimpse at HausWitch. See the shop in the video above and plan your trip to Salem ASAP.

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